The Neurology of Free Will: Are We Responsible for Our Habits?.Saddleback Church and the Montgomery Bus Boycott: How Movements Happen.How Target Knows What You Want Before You Do: When Companies Predict (and Manipulate) Habits.The Power of a Crisis: How Leaders Create Habits Through Accident and Design.Starbucks and the Habit of Success: When Willpower Becomes Automatic.Keystone Habits, or the Ballad of Paul O’Neill: Which Habits Matter Most.Part 2: The Habits of Succesful Organizations The Golden Rule of Habit Change: Why Transformation Occurs.The Craving Brain: How to Create New Habits.From here, Duhigg discusses strategies we can easily use to create or change our habits.

One thing I loved about this book is it starts off with the basics–a research-backed understanding of why and how our brains form habits. The book is divided into three parts: the habits of individuals, organizations, and societies. The Golden Rule of Habit Change: You can’t extinguish a bad habit, you can only change it. I hope these inspire you to leverage the habit loop to fuel your personal and entrepreneurial success. Cartoonist and author Scott Adams also recommended the book in his Persuasion Reading List.īelow is a quick summary of The Power of Habit, as well as my key takeaways and favorite quotes. The Power of Habit: Why We Do What We Do in Life and BusinessĪside from staying on the New York Times best-seller list for two years, The Power of Habit was named one of the best books of the year by the Wall Street Journal and the Financial Times.

The power of habit summary